Become the Brand Architect of 1Life: A 2025 Career Opportunity Guide
If you’re an ambitious marketer with a passion for brand story, data-driven strategy, and financial services, the Brand Manager—1Life role offers a compelling opportunity. In this post, you’ll discover everything you need: job specifics, salary insights, application roadmap, South African job market context, and trusted resources to give you a competitive edge.
Featured Role: Brand Manager—1Life (2025)
Here’s the official listing for the Brand Manager position at 1Life, valid in 2025:
Position | Location | Posted Date | Closing Date | Apply Link | Requirements |
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Brand Manager—1Life | Gauteng | 21 August 2025 | N/A (Apply Soon) | [Apply via Job Central listing] jobs.mcidirecthire.com | Degree in Marketing/Communications; 3–5 years brand/agency experience; digital & traditional media Glassdoorjobs.mcidirecthire.com |
Summary of role purpose: Act as steward of the 1Life brand. You’ll craft and implement coherent brand strategies, monitor effectiveness, manage agencies, and drive marketing communications across multiple channels. You’ll also analyze data and ensure consistent brand governance. Glassdoor
South African Job Market & Industry Trends (2025)
Market Landscape
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South Africa’s unemployment remains high—currently above 30%, especially affecting mid-level professionals. Still, specialized roles in insurance, marketing, and brand management remain competitive and well-compensated.
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Insurance companies like 1Life continue investing in brand leadership and customer engagement as they reimagine financial services as accessible and modern.
Marketing & Brand Trends
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Digital-first campaigns and hybrid media (digital + traditional) dominate strategy playbooks.
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Insurers invest heavily in customer-centric storytelling and analytics-driven approaches—with brand managers serving as strategic linchpins.
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Media spend in South Africa rose by 5–7% in the past year, particularly in digital channels. (See Statistics South Africa or marketing reports for specifics.)
Compensation Insights
While exact salary for this specific role isn’t publicly shared, benchmarks help set expectations:
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1Life (general) average salary: R399,741/year (Payscale, 2025) Payscale
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Marketing roles in Gauteng typically range: R450K–R800K, depending on seniority and scope.
As a Brand Manager with integrated strategy and agency oversight, you can reasonably expect a mid-six-figure salary around R600K–R900K per year—especially if you have 3–5 years of experience and media management skills.
How to Apply: Step-by-Step
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Act quickly: Brand Manager—1Life was posted on 21 August 2025 (Job Reference OLI-1821) jobs.mcidirecthire.com.
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Visit the Job Central portal (search for 1Life jobs) and locate job OLI-1821.
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Prepare your application:
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Tailor your CV to highlight brand strategy, campaign management, and media planning and buying.
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Include quantifiable achievements (e.g., improved brand awareness by X%, managed R-million campaign budgets).
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Submit before deadline (not specified; assume apply promptly).
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Follow up smartly:
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Connect with 1Life careers on LinkedIn.
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Be ready for interviews that may involve case studies or media strategy pitches.
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Who Is the Ideal Candidate?
1Life seeks someone who:
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Holds a degree in Marketing, Advertising, or Communications (postgrad is advantageous).
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Has 3–5 years of brand management experience, including agency-side or integrated campaigns.
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Demonstrates proficiency in both digital and traditional media planning and execution.
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Brings strong analytical mindset for brand tracking and performance analysis.
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Understands stakeholder and agency management—ensuring brand consistency and compliance. Glassdoor
Pros & Cons: At a Glance
Pros:
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Prestigious role with strategic brand leadership for a growing insurer.
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Exposure to both digital and traditional marketing.
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Gauteng-based with high industry visibility.
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Clear career progression in financial services marketing.
Cons:
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Competition will be strong for this sought-after role.
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Salary is market benchmark–based; negotiation may be needed.
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Deadline is not public—so timeline may be tight.
FAQs
Q: Is this role still open?
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Yes—it’s posted on 21 August 2025 via Job Central, and currently accepting applications. jobs.mcidirecthire.com
Q: What degree is required?
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A Bachelor’s in Marketing, Advertising, or Communications is essential. Postgrad is advantageous. Glassdoor
Q: How do I stand out?
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Show campaign results, digital metrics, brand tracking experience, and agency/cross-functional leadership.
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Be ready to present brand strategy samples or case studies.
Q: What’s the likely salary range?
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Expect R600K–R900K p.a., based on senior brand roles in Gauteng and the avg. salary data for 1Life. Payscale
Additional Resources
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1Life Careers Page – Offers company culture insights and other vacancies. 1Life Insurance
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Glassdoor—1Life Salaries (Johannesburg) – Explore ranges for marketing and related functions. Glassdoor
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Payscale—1Life Average Salary (2025) – Reference point for compensation negotiation. Payscale
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Stats SA – Track unemployment and marketing sector data.
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LinkedIn Learning / MOOCs – Build up media strategy, brand analytics, and integrated marketing skills.
Final Takeaways
The Brand Manager—1Life role is a strategic and dynamic opening, offering marketing professionals a chance to shape and elevate a modern, forward-thinking insurance brand. With Gauteng at the center, be ready to:
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Act fast—apply as soon as possible via Job Central.
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Build a standout application with clear brand impact data.
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Use salary benchmarks to negotiate confidently.
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Tap into digital and industry training to highlight up-to-date marketing fluency.